Content creator
Job Description:
- Employment Type: Full-time
- Mode of Work: On-site
- Work Days & Timings: Monday to Friday: 09:00 AM – 05:30 PM
- Saturday: 09:00 AM – 01:00 PM
- Experience Required: 2–3 years
- Preferred Industry Background: Marketing Agency, FMCGWe are looking for a creative, trend-aware, and detail-oriented Content Creator
to develop visually compelling, engaging, and on-brand content for our digital platforms. The ideal candidate should have a strong understanding of social media trends, short-form video content, product photography, storytelling, and digital audience engagement.
This role is perfect for someone who can turn ideas into scroll-stopping content, create relatable and entertaining posts, and showcase fragrances through strong visuals, videos, captions, and creative concepts.
Key Responsibilities
- Research the latest social media trends, memes, viral formats, and platform updates to create relevant and engaging content.
- Develop creative content ideas, concepts, and strategies aligned with the brand's storytelling identity and target audience.
- Create, shoot, edit, and publish engaging content for platforms including Instagram, TikTok, Facebook, and other digital channels.
- Produce short-form videos, reels, product showcases, behind-the-scenes content, and fragrance storytelling videos.
- Capture high-quality product and lifestyle photography that reflects the brand's visual identity.
- Write creative captions, hooks, video scripts, and post copy that drive engagement and brand recall.
- Collaborate with the marketing and design teams to ensure all content is cohesive, on-brand, and aligned with campaign goals.
- Plan and maintain a consistent content calendar in coordination with the marketing team.
- Track content performance, analyze engagement metrics, and use insights to improve future content.
- Bring fresh, funny, trending, and relatable ideas that help the brand connect with its audience.
Requirements
- Bachelor's degree in Marketing, Media Sciences, Communication, Design, or a related field is preferred.
- Proven experience as a Content Creator, Social Media Executive, Videographer, or similar creative role.
- Strong understanding of Instagram, TikTok, Facebook, reels, short-form video trends, and digital content formats.
- Hands-on experience in shooting and editing videos using mobile or professional equipment.
- Basic to intermediate photography skills, especially for products and lifestyle content.
- Ability to write catchy captions, hooks, and short scripts.
- Familiarity with editing tools such as CapCut, Adobe Premiere Pro, Canva, Photoshop, Lightroom, or similar tools.
- Good aesthetic sense, attention to detail, and understanding of visual storytelling.
- Ability to work in a fast-paced environment and meet content deadlines.
- Experience in FMCG, beauty, fragrance, fashion, lifestyle, or e-commerce brands will be preferred.
Skills Required
- Content creation
- Short-form video production
- Social media trend research
- Product photography
- Video editing
- Caption and script writing
- Creative ideation
- Brand storytelling
- Basic performance analysis
- Team collaboration