Education: Bachelor’s degree in a related field

Experience Level: 3–4 Years

Employment Type: Full Time

Mode of Work: Onsite

Work Days & Timings: Monday to Friday: 09:00 AM to 05:30 PM | Saturday: 09:00 AM to 01:00 PM

Location: Gulshan e Jamal, Near Millennium Mall, Karachi

Role Overview

Scaleup Connect is seeking a Creative Copywriter on behalf of a client to craft compelling and engaging written content across marketing channels. The role focuses on storytelling, scriptwriting, prompt engineering, and creating persuasive copy aligned with the brand voice, marketing strategy, and digital campaigns using modern AI tools.

Key Responsibilities

Prompt Engineering

• Craft optimized prompts to generate high-quality copy using LLMs.
• Ensure generated content aligns with brand voice and marketing objectives.

Copywriting & Content Creation

• Write clear, concise, and engaging marketing copy.
• Develop content for product descriptions, website, social media, email campaigns, and ads.

Scriptwriting

• Create scripts for video ads, UGC ads, explainer videos, and marketing campaigns.
• Adapt writing style based on content format and platform.

Marketing & Brand Communication

• Develop compelling marketing materials across digital channels.
• Maintain consistency with brand storytelling and messaging.

Research & Trend Monitoring

• Stay updated with trends in copywriting, prompt engineering, and AI tools.
• Ensure innovation in content strategy.

Quality & Optimization

• Ensure accuracy, clarity, and consistency in written content.
• Identify and solve content challenges creatively.

Mandatory Skills

• Strong copywriting and storytelling skills.
• Prompt engineering and AI content generation understanding.
• Scriptwriting expertise for marketing and video content.
• Marketing copy development for multiple channels.
• Strong attention to detail and problem-solving skills.
• Portfolio of published copywriting work.

Preferred Personality / Soft Skills

• Creative and innovative mindset.
• Strong storytelling ability.
• Detail-oriented approach.
• Strong research capability.
• Adaptability to new technologies and tools.

Tools / Software

• AI tools / LLM platforms.
• Content creation and scriptwriting tools.
• Digital marketing and social media platforms.